
Purple Style Labs Ltd. IPO Details
Purple Style Labs was incorporated on August 6, 2015. The company is one of India’s largest and fastest-growing multi-brand luxury omni-channel fashion platforms, serving customers globally. With 1,312 active designer brands, it offers curated selections across apparel, jewellery, accessories, and kidswear, focusing on wedding and occasion wear
| Bidding Dates |
|---|
| 31 Aug 2026 - 02 Sep 2026 |
| Minimum Investment | Minimum Lot | Maximum Lot | Lot Size | Number of Shares | Issue Price Band | Post Issue Promoter Holding % | Issue Size | IPO Document |
|---|---|---|---|---|---|---|---|---|
| ₹14,196 | 1 | 13 | 26 | 11.8 M | ₹546 - ₹575 | 24.08 % | ₹6457.0 M - ₹6800.0 M | RHP DOC |
Purple Style Labs issue details
Purple Style Labs has 11.8 M shares on offer
Purple Style Labs IPO offer price is in the range ₹546 - ₹575
Purple Style Labs IPO minimum Investment is ₹14196
Purple Style Labs IPO issue size is ₹ 6457.0 M - ₹ 6800.0 M
Purple Style Labs has a minimum lot size of 26 Shares per application
| Day | Retail Individual Investor | HNI (NII) Investors | Qualified Institutional Buyers |
|---|---|---|---|
| Category Reservation | 10% | 15% | 75% |
Purple Style Labs IMPORTANT IPO DATES
| Issue Open Date | 31 Aug 2026 |
| Issue close Date | 02 Sep 2026 |
| Allotment Date | 03 Sep 2026 |
| Refund Date | 04 Sep 2026 |
| Demat Account Credit Date | 04 Sep 2026 |
| Listing Date | 07 Sep 2026 |
| Listing on Exchange(s) | NSE and BSE |
Purple Style Labs IPO subscription opens on 31 Aug 2026, and closes on 02 Sep 2026
IPO allotment for Purple Style Labs is expected to be finalized on Thursday, 03 Sep 2026
IPO listing for Purple Style Labs will be on NSE and BSE on Monday, 07 Sep 2026
Purple Style Labs NUMBER OF SHARES ON OFFER
Purple Style Labs FINANCIALS
| Period | Revenue from Operations (Rs in crore) | Net Profit (Rs in crore) | Cash Flow from Operations (Rs in crore) | Free Cash Flow (Rs in crore) | Margins |
| FY26 | 557.8 | -285.4 | -34.9 | -83.7 | 5.4% |
| FY25 | 489.9 | -188.4 | -45.2 | -60.1 | 8.6% |
| FY24 | 504.4 | -47.7 | -31.3 | -46.8 | 6.3% |
Purple Style Labs Peer
| Stock | Stock Price | Market Cap (Rs crore) | PE TTM | PEG TTM | PS TTM | ROE% | ROA% | Annual Revenue (Rs crore) | Annual Revenue Growth % | Annual Net Profit (Rs crore) | Annual Net Profit Growth % | EPS TTM | EPS TTM Growth % |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Purple Style Labs Ltd. | 575 | 4603.5 | -16.1 | -0.3 | 8.1 | 0 | -34.4 | 567.1 | 14.8 | -285.4 | -51.5 | -35.6 | 51.5 |
| Vedant Fashions Ltd. | 544.2 | 13222.9 | 34.3 | -13.8 | 9.1 | 19.1 | 13.2 | 1529 | 3.9 | 375.5 | -3.3 | 15.9 | -2.5 |
| Aditya Birla Lifestyle Brands Ltd. | 85.1 | 10390.3 | 59 | 0.3 | 1.2 | 12.1 | 2 | 8480.9 | 7.2 | 171 | 187 | 1.4 | 189.8 |
| Ethos Ltd. | 2882.6 | 7713.2 | 74.3 | 6 | 4.5 | 6.4 | 4.3 | 1658.4 | 30 | 94.8 | -1.6 | 38.8 | 12.3 |
| Aditya Vision Ltd. | 594.8 | 7681.8 | 55.3 | 1.9 | 2.6 | 17 | 7.9 | 2681.5 | 18.3 | 116.9 | 10.8 | 10.8 | 29.2 |
| Electronics Mart India Ltd. | 179.1 | 6890.9 | 33.4 | 0.4 | 0.9 | 6.6 | 2.8 | 7191.4 | 3.1 | 107.1 | -33.1 | 5.4 | 88.8 |
Purple Style Labs INFORMATION ON IPO ISSUE
About Purple Style Labs
Purple Style Labs was incorporated on August 6, 2015. The company is one of India’s largest and fastest-growing multi-brand luxury omni-channel fashion platforms, serving customers globally. With 1,312 active designer brands, it offers curated selections across apparel, jewellery, accessories, and kidswear, focusing on wedding and occasion wear
Object of the Issue
- Investment in their wholly owned subsidiary, PSL retail for expenditure towards lease liabilities of experience centers, and back-end offices in India
- Funding towards sales and marketing expenses to be incurred by the company
- General corporate purposes
Purple Style Labs - PROMOTERS
| Name |
|---|
| Abhishek Agarwal |
Purple Style Labs - MANAGEMENT & LEADERSHIP
| Name | Designation |
|---|---|
| Hrishikesh Bhalchandra Parandekar | Chairperson & Independent Director |
| Abhishek Agarwal | Whole-Time Director & Chief Executive Officer |
| Abhinav Agarwal | Whole-Time Director & Chief Business Officer |
| Rahul Garg | Non-Executive Director |
| Harminder Sahni | Non-Executive Director |
| Shefali Sarohi Shyam | Independent Director |
Purple Style Labs Book Running Lead Manager
Axis Capital Limited
psl.ipo@axiscap.in
IIFL Capital Services Limited
psl.ipo@iiflcap.com
Purple Style Labs Registrar to the Offer
KFin Technologies Limited
purplestyle.ipo@kfintech.com
Purple Style Labs Strengths
Omni-channel business model
The company follows an omni-channel model that integrates its online platform with physical Experience Centres, ensuring a seamless and personalised shopping experience. With 18.57 million unique visitors in FY25 and centres in cities like Mumbai, Delhi, Bengaluru, Hyderabad, and London, it enhances customer convenience and engagement
Robust international presence
The company has a growing international presence, serving customers from over 100 countries, with key markets in the US, UK, Middle East, and Canada. In FY25, international sales accounted for over 28% of total GMV, supported by 18.6 million online visitors, positioning the company as a leading global platform for Indian luxury fashion
Customer retention & high monetization
The company is a leading luxury fashion platform for Indian Designer Brands, hosting 1,312 active brands across womenswear, menswear, jewellery, accessories, and kidswear. Partnerships with renowned designers enhance its reputation, attract more brands, and provide global customer reach
Purple Style Labs Risks
Dependent on online sales
The company relies on its website and mobile app for online sales, and disruptions from technical issues, cyber-attacks, or changing consumer behaviour could harm operations and revenue. System downtime or performance issues may reduce sales and erode customer trust
Dependent on Indian wedding & occasion wear
The company’s business is heavily focused on Indian wedding and occasion wear, making it vulnerable to shifts in consumer preferences. Changes in fashion trends, competition, or demand fluctuations could adversely affect sales, financial performance, and operations
Competition
The company operates in a highly competitive luxury and occasion wear market, both online and offline, facing challenges from regional brands, unorganised retailers, and global players. Competitors with greater resources, faster trend adaptation, or stronger brand presence could impact the company’s sales, margins, and market position
IPO FAQs
The promoter of the company is Abhishek Agarwal.
The category allocation of qualified institutional buyers is 75.0%, the category allocation of non individual investors or high networth individuals is 15.0% and for retail investors it is 10.0%.
The price band of the IPO is Rs 546.0 - 575.0.
The IPO application opens on Aug 31, 2026 and closes on Sep 02, 2026.
The minimum lot size for the IPO is 26. The maximum lot size for the IPO is 338.
For all category investors, the minimum application amount for this IPO is Rs. 14,196.0, the maximum value for this IPO is Rs 194,350.0.
This IPO will be allotted on Sep 03, 2026.
The refund will be credited to your account on Sep 04, 2026.
The allotted shares will be credited to your demat on Sep 04, 2026.
Purple Style Labs Ltd.’s shares will list on the stock exchanges on Sep 07, 2026.
